• customer management

    Sales and customer management

    Understand your customers and cater to their needs.

Office and customer management

Of relevance is not only gaining new customers, but also maintaining and fostering new business relationships. This training shows you how to perform customer analyses in a focused and efficient way, and develop and build on loyalty through 'Service Excellence'. This training session will benefit everyone who wants to improve their ability to handle their customers with confidence and efficiency. Through comprehensive background knowledge, extensive rhetorical and practice-based exercises in customer-focused thinking and working, we ensure participants are fully prepared for all possible scenarios and situations in dealing with customers.

Training content:

In this seminar, participants learn ways to identify their customers and create long-term loyalty through a relationship built on trust. Exercises based on real scenarios teach participants the practical skills they need to respond to different customer types and their needs. 

  • Psychology of customer relations
  • Winning new customers and customer loyalty – interfaces and transitions
  • Customer experience: Customer Service Excellence
  • Relationship Marketing
  • Developing a customer relationship system
  • Early detection of projects
  • Growth of the customer profitability: Upselling/Cross-Selling
  • The role of office management
    • Office management targets and tasks
    • Preparing proposals and systematic follow-up
    • Dealing with complaints and grievances
    • Support sales campaigns/marketing activities
    • Compile and generate financial statements independently
  • Customer analysis
    • Customer differentiation strategies and assessment models
    • Portfolio Analysis: To support business development strategies
    • Identify and exceed you customers' expectations

To find out more about further course content, simply get in touch via the contact form. We look forward to seeing you!

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Tel.: (069) 75 60 73-90
Email: info@kerntraining.com